In the days leading up to the midterm elections, we at NewsOne wanted to take the time to focus on three Black Midterm Election candidates and their social media strategies.
Kendrick Meek (Florida)
Kendrick Meek’s Twitter page has been extremely active leading up to the Midterm Elections. He has been going back and forth with Miami Heat guard Dwayne Wade, who is one of his main supporters in the state of Florida. Meek contributes close to 4-5 tweets on a daily basis revolving around his campaign and appearances.
Facebook page has close to 25,000 likes
Twitter page has 6,000 followers
Joyce Elliott (Arkansas)
Joyce Elliott (running for Congress in Arkansas) is by far the most active Twitter user of the three. She retweets a lot of her followers who are supporters. She is the only candidate who is updating close to 10 times a day with articles and personal campaign notes.
Facebook has 4,000 likes
Twitter has 700 followers
Tim Scott (Republican for Congress in South Carolina)
Tim Scott is the candidate that uses social media the least as there have been breaks on his Facebook and Twitter account for weeks. As the Republican candidate, that really doesn’t surprise you considering their base is much older. He has recently begun to take a more active approach with both sites approaching election time.
Facebook has 5,000 friends
Twitter has 1200 followers
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