Daily Praise

Cheryl Pearson-McNeil is the Senior Vice President of U.S. Strategic Community Alliances & Consumer Engagement at Nielsen. She shares some important information about Nielsen, which is a company that measures what consumers watch, buy and listen to. Nielsen recently released a new report about black millennials that shows how immensely powerful black consumers from 18-35 […]

News

Cheryl Pearson-McNeil, joined Roland Martin on NewsOne Now to discuss the findings of the Nielsen 2015 African American Consumer Report.

News One Now

According to a new report by Nielsen titled “The Making of a Multicultural Super Consumer,” “Multicultural consumers are rapidly becoming the core of the U.S. population…

News

BuzzFeed senior editor, Kelley Carter and digital correspondent, Ray Cunningham otherwise known as MissterRay joined Roland Martin on “NewsOne Now” to discuss network TV rediscovering African American audiences…

National

Weekday 9 a.m. ET Telecast, Hosted by Award-Winning News Veteran Roland S. Martin, Delivers Double-Digit Growth in Key Demos SILVER SPRING, MD – JANUARY 12,…

National

Rihanna, Bruno Mars, Drake, Selena Gomez, Janelle Monáe—many of the artists on the charts today are young and multicultural – just like their fans. Millennials…

National

Black buying power is expected to reach $1.1 trillion by 2015, according to The State of the African-American Consumer Report. The study on African-American consumer trends found that the percentage of Black people attending college or earning a degree has increased to 44 percent for men and 53 percent for women, and the number of […]

National

California — Our community may need to step away from the TV screen a bit because a recent Nielsen study shows we are watching more TV than anyone in the country. According to EURweb, in November 2010, when the data were compiled, African Americans used their TVs an average of 7 hours, 12 minutes each […]