The New York Post reports that golfer Tiger Woods has hired former Bush press secretary Ari Fleischer to help repair his public image:
Two sources in the golf community have told The Post that Ari Fleischer, the former presidential advisor to George W. Bush and the man who was brought in to help repair the steroid-shattered image of Mark McGwire, has been huddling with Woods, plotting a strategy for his return to golf — at the Arnold Palmer Invitational starting March 25 at Bay Hill in Orlando.
“They were in his living room this week going over a strategy for how to handle Bay Hill in two weeks,” one source told The Post.
Since his time as President Bush’s top spinmeister, Fleischer has become a consultant for the sports industry. Fleischer has advised Mark McGwire on his return to baseball and public admission about using steroids, the Green Bay Packers on “how to deal with the fallout from their breakup with Brett Favre” in 2008, and “college football’s BCS on how to repair an image that has been ridiculed.”